SCREENKEY WORKFLOWS

Market testing, made simple

Run focused audience screenings and collect feedback on film and television content while keeping the viewing experience secure and measurable.

Viewer adding mobile feedback while watching on a television
Selected workflow

Built around the way your team works.

ScreenKey supports many production workflows without forcing every team into the same software pattern.

Give a defined audience access to the right cut, then collect structured reactions while the viewing experience is fresh. ScreenKey helps teams keep audience access controlled, connect feedback to the content, and compare responses without relying on disconnected spreadsheets or long email threads.

Market testing can support trailer reviews, rough-cut screenings, pilot feedback, campaign decisions, and release planning. Research, marketing, creative, and distribution teams get a practical evidence layer for decisions that affect the audience.

With ScreenKey, teams can keep sensitive media in a controlled environment while giving each collaborator a clear way to review, respond, and move the work forward. The result is less searching across inboxes and shared drives, fewer questions about the latest version, and a more dependable handoff from creative review to release.

The platform can fit into the stages your team already understands: prepare the asset, invite the right people, gather feedback, confirm the decision, and preserve the project record. That makes it easier to onboard occasional reviewers without losing the structure that production, marketing, publicity, and distribution teams rely on every day. ScreenKey is built for work that needs both a polished viewing experience and practical controls for the people managing access.

  • Deliver the right cut to the right audience.
  • Collect structured reactions and feedback.
  • Use viewing insights to support confident decisions.